General Information

Hawaii is one of the best and easiest places to learn to surf. Being located in the center of the Pacific Ocean. Pure ocean swells combined with our off-shore reefs give us a variety of quality waves to ride. In the summer the south shore has the better surf, with a swell originating in the south pacific. In wintertime, the north shore is visited by large swell systems that travel down from Alaska and Japan. The winter swell has the most spectacular waves for the expert riders and spectators. There are always plenty of smaller waves for the beginners year-round.

ASM is a full-service surfing school, located on Maui’s south shore.  We offer a range of lessons to suit every surfer. Our surfing school has been established since 1996, dedicated to offering the best quality surfing and SUP lessons. Our experience has come from teaching the sport of surfing, and sharing our appreciation for the ocean to each and every student that we work with. The personalized lesson is in keeping with the traditional teaching approach to surfing. Our beginner surfing area is in a “Marine Park” that offers a variety of surf breaks to suit different levels of surfers and changing conditions. The beginner surf class is an ideal family activity.  The average student will be up and surfing in their first lesson.  A range of board sizes are available to suit individual surfers. Advanced surfers can tackle the larger waves with our instructor guides on the “Surfari”.

Our instructors study the wave conditions and take the guesswork out of where to surf. Each surf break has its own character which is explained to every student. Knowing where to surf and how to ride the break is a huge advantage to surfers of all levels. In addition to sharing their local knowledge with you, the instructors show you how to “read the wave break” when surfing a new location for the first time. This is a fundamental skill every surfer should know.

All Equipment is supplied. Our board selection includes lightweight Black Tip Foam Surfboards, and quality “Soft-top” surfboards from Surtech™. And a full range of selected SUP Standup paddle boards. These boards combine a high performance epoxy/styrofoam construction which is lightweight, with a comfortable layer of EVA foam on the deck. We have a range of sizes in our quiver, from the larger and most stable cruisers, to the smaller more agile performance boards. *Specialty boards are available from our rental store or by request.   *Digital on-water Photography & on-water Video service is available by request.

Lessons run daily at 8 AM, 6 days a week, year-round. Meet at our Surf Club in Kihei. We highly recommend our semi-private classes to beginner and intermediate level surfers. The instructor will give each student the maximum individual attention they need. We recommend private Instruction for: very young students, older students, and Advanced riders.

Board Rentals: Our Surf Center in Kihei is open 6 days a week for surfboard and SUP rentals. 7:30am to 4pm, call ahead to make a reservation, or for more details. (808) 283-7913. (In winter, there may be earlier closing times).

BOOKINGS: We fill up fast so call ahead and make a reservation, so we can confirm your schedule. Students should try book at least 48 hrs ahead by calling (808) 283-7913. (Earlier the better). In winter, there may be later start times during the day.

CALL IN: Students should call in the night before to (808-283-7913) for; the Surf Check, and location of the day’s activities. Beginner Lessons usually begin at 8am to take advantage of the lighter morning winds. Advanced surfing lessons and surfaris may start earlier (e.g. 6:00am).

Standup Paddle Surfing SUP Standup paddle-boarding is fun for all ages. No Experience needed. It is a great way to get onto the water, and can be more relaxing than regular surfing. Group Sessions start at our regular times at our Kihei Location 6days a week. Every standup session begins with a brief land lesson to discuss technique, safety and theory, we practice some of the skills you will need later in the water. Then we begin the water part of the lesson close to shore on the flat water. We cover topics of surf sense, ocean awareness, board handling, and our float plan. In the near shore area we practice board handling steering and power strokes until you get comfortable with the basics, balance and steering. After the basics have been covered we move out a little further to explore our ride area and interact with the ocean. Each Standup Group class is small and personal and has people of a similar skill level. Each individual student receives plenty of attention from the instructors. Private and semi Private lessons are available too.

Lessons run daily at 8 AM, 6 days a week, year-round. Meet at our Surf Club in Kihei. We highly recommend our semi-private classes to beginner and intermediate level surfers. The instructor will give each student the maximum individual attention they need. We recommend private Instruction for: very young students, older students, and Advanced riders.

Board Rentals: Our Surf Center in Kihei is open 6days a week for SUP rentals. 7:30am to 4pm, call ahead to make a reservation, or for more details. (808) 283-7913. (In winter, there may be earlier closing times).

BOOKINGS: We fill up fast so call ahead and make a reservation, so we can confirm your schedule. Students should try book at least 48 hrs ahead by calling (808) 283-7913. (Earlier the better). In winter, there may be later start times during the day.

CALL IN: Students should call in the night before to (808-283-7913) for; the SUP Check, and location of the day’s activities. Beginner Lessons usually begin at 8am to take advantage of the lighter morning winds. Advanced Standup lessons and SUPfaris may start earlier (e.g. 6:00am).

The “trades” start to blow lightly in the morning, So the beginner classes usually start at 9am. The winds get stronger during the day, so intermediates generally launch at noon. Advanced riders will revel in the strongest winds that tend to peak in the afternoon. The beginner windsurf class is an ideal family activity. The average student will be up and riding in their first lesson. Advanced windsurfers can tackle the stronger winds in the afternoon.

WINDY SEASON: Maui is the windiest windsurfing destination. We have the most strong winds from MAY till SEPTEMBER. This is the most reliable wind time and the best time to plan your Windsurfing Vacation to Maui. We can have good wind all year, but there is a chance of light wind to no wind for several days to a week at a time. If you come over in the non-peak season, beginner windsurfing is still good, but you should be flexible to try surfing or some other light wind activities.

Lessons run daily from 9 AM, Monday thru Saturday year-round. You can choose from; a private Lesson, A semi-private class, or a longer multi-day course. Small class sizes give the student the maximum attention. That is why we highly recommend our semi-private class to beginners and intermediates. The high Instructor to Student ratio ensures each person gets personalized and intensive instruction. We recommend our private lessons for young children, seniors, and the more advanced riders.  We meet at Kanaha Beach Park, on the north shore, behind the Kahului Airport.

All Equipment is supplied: Our sail selection features custom-designed sails that are lightweight replicas of the sails the pros use. We also use Specialized equipment designed exclusively for children and women. Our philosophy is to use the best equipment to accelerate the learning curve. All our courses can be customized to fit your group &  schedule. Digital on-water Photography & on-water Video service is available by request.

BOOKINGS: All lessons are by appointment only. We fill up fast so call ahead and make a reservation, so we can confirm your schedule. Students should book at least 48 hrs ahead by calling (808) 283-7913. (Earlier the better). In summer, there are three start times per day: 9am, 12noon and 2:30pm.

CALL IN: Students should call in each morning (808-283-7913) for; the wind update, start time, and location of the day’s activities. Beginner Lessons usually begin at 9am to take advantage of the lighter morning winds. *There is no advanced windsurfing allowed before 11 am. Please note that we teach Monday thru Saturday (no lessons permitted on Sundays/holidays).

Intermediate/advanced lessons: We can work with you on your own gear, or ours. We can caddy for you or ride alongside, whichever works best in a given situation. Kiteboarding & kiteboarding instruction has been our full time passion since ’97 and we have constantly updated the systems to get the best results possible. We have integrated the best features of the worlds best Kitesurfing training systems into our unique program, which has been tried, tested, refined and proven in Maui’s demanding conditions.

KITE EQUIPMENT: We have all the equipment you will need in the school vans for your unlimited use during your lessons. We use the complete range of the very latest Naish kites (the leading kite brand). If you have already purchased kiteboarding gear, bring it all to Maui (except the board maybe).   *When we see your kiteboarding gear we may have to review your safety-system setup and update it if necessary. NB: We have supervised kite rental on Maui, however if you want to ride a lot after the lessons, bring your kites. Boards are available for rental from about $25/day. Kiteboarding Equipment can be purchased. We have new accessories & a big selection of used gear. Kites from Naish, Cabrinha, and Best. Boards from Naish, Cabrinha, and Liquidforce. You may want to pre-purchase equipment so that you can use it during your vacation on Maui. We can make specific recommendations on equipment packages to suit your needs. For more Gear Info…

KITE LESSONS:
WINDY SEASON: Maui is the windiest  kiteboarding destination. We have the most winds from MAY till SEPTEMBER. This is the most reliable wind time and the best time to plan your kiteboarding Vacation to Maui. We can have good wind all year, but in winter there is a chance of the wind not cooperating for several days at a time. If you come over in the non-peak season, you should be flexible to try surfing or some other light wind activities. More Weather Info…

BOOKINGS: We fill up fast so call ahead and make a reservation, so we can confirm your schedule. Students should book at least 48 hrs ahead by calling (808) 283-7913. (Earlier the better). In summer there are two start times per day: 10:30am and 2:30pm.

CALL IN: Students should call in each morning (808-283-7913) for; the wind update, start time, and location of the day’s activities. Lessons usually begin at 11am to take advantage of the afternoon trade-winds. There is no kiteboarding allowed before 11 am.

CHECK IN: Students can check in at our Kite Beach Maui Van. Our beach location has exclusive amenities for our students and alumni. Students receive their pre-course information, watch our training video, and get their kiteboarding guidelines/map. We provide gear storage services, and a beach shuttle, showers and Wi-fi internet, for members at our exclusive Kite Beach Club.

KITE HOMEWORK: To be on the safe side:
*Don’t launch your LEI (inflatable) kites until you get enough training.
*Do keep practicing on a Trainer kite, in steady wind (use extreme caution when practicing on the land).
*Read our How-to Fly A Trainer Kite free online guide.
*Buy the DVD Titled, “Kiteboarding Progression for Beginners”.

Here is some general information regarding Action Sports Holidays & lessons.

OUR ACCOMMODATIONS: Our travel department can arrange local accommodation and activities for your visit. We have a range of places to stay, from Hotels, to condominiums and studios. Email us your arrival and departure dates, number of people traveling with you, and your accommodation preference (luxury/economy) and we will give you a range of options, and price packages. Our preferred accommodation venue is located in Kihei on the South Shore. This is a central location to all the activities and great value. Exclusive North shore accommodations also available. Click here for More Info..